MissionOur company has a clear orientation to the international market dedicated to the production, marketing and export of hass, gwen and bacon avocado to create an excellent quality product harvested in the Colombian fields and guaranteeing a fresh product and act for the consumption of each client supplying national and international markets and contributing to sustainability and good environmental care.
VisionIn 2022 we will be the leading company in the commercialization of Colombian avocado, expanding the product to new international markets, achieving that it is consolidated as one of the largest avocado producers for its quality standards and good service to our customers.
Corporate policiesService policiesSeeking to exceed standards of excellence with each process, service and product allowing the growth of the organization.
Marketing Management PoliciesWe focus on strategically developing marketing plans to increase sales and services in our company, Designing plans that allow competitiveness through consumer satisfaction.
Quality policiesThe purpose of our company is to offer our customers high quality products, guaranteeing permanence in the markets and increasing the level of consumer satisfaction through market strategies, our company's commitment is to innovate new quality performance methods so that each client feels satisfied with each product.
Sustainability policyIn Our company we are committed to the care and conservation of the environment, giving rise to the natural wealth that Colombia possesses and carrying out good environmental practices to protect the ecosystem and biodiversity.
Corporate strategies- Positioning the company as a sales leader in the international market.
- Establish new options and channels for commercial campaigns to raise awareness of the product and increase sales.
- Strengthen relations with customers and strengthen business intelligence.
- Maximize the profitability of the company through efficiency, productivity and effective risk management.
- Compete based on costs, offering products and service at the lowest market price that guarantees greater consumer tenure.
Our commitment- Quality
- Respect
- Social and environmental responsibility
- Honesty
- Integrity
